The North American International Show is one of Detroit's biggest and showiest events. But it takes a lot of work to turn Cobo into a two-week long showcase for the auto industry. We looked behind the curtain to provide you a different perspective on the event.

The Michelin Exhibit before being revealed.

Reveals during press days are pretty crowded.

Unless you get there really really early, this is what you will see.



The ceiling lighting and sound systems are almost as impressive as the floor displays.

​Cobo's new atrium was the site of some of the show's bigger announcements.

Here's how they keep that scream humming.

When you come to the public show next week, you'll likely see this display at the Volkswagen exhibit.

This is what's happening on the other side of that wall.

And the show wouldn't be nearly as spectacular without the hard work of a contingent of workers keeping everything clean and bright.