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This Fort Street movie scene is in the New Jeep commercial.
We don't often get excited about car commercials, but the spot below is no routine vehicle ad.
We watched it more than once, as you also might to look again at familiar settings that are backdrops for special-effects action.
A co-branding deal between the automaker and Warner Bros. includes a “Dawn of Justice” model for the 2016 Jeep Renegade.
This treat, aired Monday night by Fiat Chrysler, is a combo car ad and mini-trailer for "Batman v Superman: Dawn of Justice." Scenes shot in Detroit two years ago are in the film that reaches theaters March 25, as Michael Wayland writes in The Detroit News:
The fast-paced, 30-second spot features movie footage of actor Ben Affleck as Batman’s secret identity — Bruce Wayne — racing through downtown streets in a Jeep Renegade, swerving to avoid explosions and crumbling buildings. . . .
Downtown landmarks in the commercial include the Penobscot Building, London Chop House and a brief glimpse of Cobo Center.
It features narration by actor Jeremy Irons.
The quick-cuts video racked up more than 112,000 views in under two days on YouTube.
-- Alan Stamm
